NONPROFIT INTELLIGENCE

See what matters.
Move on it.

Donorlytics detects patterns across your organization, takes action within your rules, and measures what happens next.

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Built for nonprofit leadership Designed to work with your tools 
Trusted by nonprofit leaders
THE REALITY

No single system sees your whole organization.

The platforms your organization relies on are each built for a specific job. Donorlytics is built to understand how everything fits together.

01
Fundraising

giving, grants, campaigns

02
Finance

revenue, expenses, budgets

03
Engagement

email, events, forms

04
Programs

participation, outcomes, services

05
Operations

volunteers, people, activity

Nonprofit leaders reviewing program information together
D
Donorlytics

Organizational intelligence

What changed

Across the organization

Why it matters

Prioritized for leadership

What to do next

Put into motion

ONE ORGANIZATION
Many systems.
One trusted view.
Nonprofit staff coordinating a community food program
A nonprofit retention signal presented with context and next steps
DONORSTATUS
A pattern changed
Donor retention
64%
↓Below recent pattern
100%
75%
50%
25%
0%
Earlier
Now
Retention trend
Signal detected early
What changedDonor retention dropped to 64%.
Why it mattersFewer donors are sticking around than we'd like.
✓
What to do nextReach out to new monthly givers with a quick note.
THE COST

What matters can happen before anyone notices.

A major donor starts to fade, a campaign gains momentum, or a recurring expense quietly increases. By the time leadership finds out, the best chance to respond may have passed.

The earlier you know, the more you can do with it.

THE SHIFT

Intelligence that doesn't wait to be asked.

Instead of waiting for someone to check a report or ask a question, Donorlytics keeps working and prepares the next step.

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THE IMPACT

A different way to run the organization.

Leadership spends less time gathering updates and chasing follow-up, with more work prepared before the next decision needs to be made.

DONORLYTICS
Your leadership brief is ready.
I found 3 important changes across
fundraising, finance, and operations.
View full brief
Review first
Major donor inactive for 11 months
Recurring expenses increased
Volunteer participation is down
01

Start with what matters

Before a morning meeting or board conversation, know what is changing across giving, finances, and operations and where your attention is needed.

02

Keep work moving

Donorlytics prepares outreach and handles approved actions, so follow-up doesn't depend on a reminder.

LEARNING OVER TIME
03

Gets sharper over time

As Donorlytics sees more of your organization over time, it gets better at recognizing the patterns, shifts, and signals that deserve your attention.

BUILT FOR NONPROFITS

Designed around the way your organization actually works.

Donorlytics is built around nonprofit realities, from how donors give to how campaigns, expenses, and board decisions affect the year ahead.
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BUILT TO FIT

It recognizes the patterns behind nonprofit decisions.

A donor who misses their usual giving date is different from one who suddenly gives less. Donorlytics weighs timing, history, and exposure before deciding what deserves attention.
YOUR CONTROL

Your team stays in control of what happens.

Your team sets the rules for donor outreach, including which messages stay in drafts and which can be sent automatically. You decide where human review matters.
ALWAYS WORKING

It brings the work to the tools you already use.

Donorlytics prepares outreach, meeting briefings, and timely alerts, then delivers them where your team already works rather than adding another inbox to manage.
Financial context
QuickBooks · Aplos · Sage
ACTUAL VS. BUDGET
+18%
Program services
TRANSACTION TIMING
6 weeks earlier
than last year
SOURCE OF VARIANCE
81% grant funded
across 2 vendors
✦PATTERN INTERPRETED
This is a timing issue—not a cash problem.
Two grant-funded expenses posted six weeks earlier than last year.
WHAT LEADERSHIP SHOULD DO
Confirm both reimbursements before Thursday’s finance meeting.
Finance brief prepared
Who it’s for

Different roles need different answers from the same organization.

Leadership
Development
Operations
Board
FOR EXECUTIVE LEADERSHIP

Know how things stand without chasing everyone down.

Get a current read across the organization and see what actually needs your attention now.
Weekly focusOrganization signalsBoard context
ORGANIZATION SIGNALS
GIVING CADENCE
12 mid-level donors crossed their individual giving windows together.
Raiser’s Edge NXT
FUND TIMING
Two grant-funded expenses posted six weeks ahead of last year’s cadence.
QuickBooks
CAMPAIGN EXPOSURE
10 of those 12 received both fall appeals without responding.
Mailchimp
✦PATTERN RECOGNIZED
$38.4K in year-end giving is at risk
Giving behavior, campaign exposure, and expense timing point to one priority.
Prioritize personal outreach before the next appeal
FOR DEVELOPMENT TEAMS

Know who needs your attention before the moment passes.

Catch changes in giving, recognize loyal supporters, and uncover opportunities across your donor base.
Donor movementRevenue exposureFollow-up
JC
Jane Cooper
Relationship profile
MID-LEVEL
RECURRING
7-YEAR DONOR
SNAPSHOT

Seven-year donor with steady giving history

Re-engaged after six quiet weeks

Most responsive to youth program outcomes

WHAT THIS MEANS
Jane is re-engaging before her usual giving window.
Her renewed interest points to a timely personal update.
✦
BEST NEXT MOVE
Send Jane a personal update on the youth program outcomes she cares about.
Actively monitored  ·  Updated today
FOR OPERATIONS LEADERS

Know what changed without digging for the answer.

See financial and operating changes in context so your team can respond before small issues grow.
Financial shiftsOperation alertsOwnership
FOR BOARD MEMBERS

Spend board time deciding instead of catching up.

Give the board current context and clear answers without rebuilding the story every meeting.
Board contextSource clarityCurrent view
Your board pack is assembled
Built from your latest organizational data
8 OF 8 READY
✓Executive overview
✓Financial overview
✓Key metrics
✓Fundraising performance
✓Program impact
✓Operations
✓Risks and decisions
✓Talking points
Updated from your synced systems
BOARD PACK READY
Review talking points›
Edit the pack›
Share with board›
Export PDF›
WHAT LEADERS ARE SAYING

Clarity changes how you show up.

“

We found out a major donor had gone quiet three months after it happened. That does not happen anymore. We see it early enough to actually do something about it.

SM
Sarah Mitchell
Development Director
“

I used to walk into board meetings hoping my read was right. Now I know exactly where we stand before anyone asks. That changes how you show up.

JO
James Okafor
Executive Director
“

The follow-up that used to fall through the cracks just happens now. My team spends less time coordinating and more time on work that moves things forward.

RD
Rachel Donnelly
Operations Manager

Common
Questions

Will this replace or disrupt the tools we already use?
No. Keep your CRM, accounting software, and the rest of your setup. Donorlytics works across those systems to give leadership a more complete understanding of the organization.
Our CRM already has AI. What makes Donorlytics different?
The AI in your CRM can help with donor work. Donorlytics has a different job: detecting changes across fundraising, finances, and operations, then preparing the next step with the full organization in view.
Why not just connect everything to ChatGPT or Claude?
Connecting software to AI is possible. What takes work is maintaining a reliable picture over time, noticing changes without a prompt, and coordinating what happens next. That's the job Donorlytics is built for.
How do we know the numbers are right?
Donorlytics calculates figures and identifies patterns from your connected information before AI explains the results. When the data cannot support an answer, it tells you rather than guessing.
Does Donorlytics take action without our approval?
You set the boundaries. Donor outreach can stay in drafts for review, or eligible messages can be sent automatically when you enable that option. Your team decides what needs a human.
How much work is it to get started?
We handle the technical setup and help connect the agreed systems. Your team keeps using the tools it knows, while Donorlytics starts identifying patterns as your information becomes available.
YOUR NEXT DECISION STARTS HERE

Put intelligence
to work.

See how Donorlytics turns your organization's information into decisions you can trust and work that moves forward.
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